Jurong Country Club provides recreational and social amenities for the high-profile professionals and executives working or conducting businesses in Jurong, the industrial hub of Singapore. Since its birth in 1975, it has blossomed into one of the finest and most reputable golf clubs in Singapore, luring members and clientele from all over the island.

The brief

Continuous change and improvement is the norm at JCC, like other country club, innovation and continued excellence in customer service is key to continued growth. With the development of the Integrated Resorts, competitive pressure mounts and demand for high quality staff provides club management with additional pressure to lead change more and more effectively.

The intervention

One of the most highly acclaimed leadership development programs underpinned by this model is GAINMORE^TM Golf – developed by Dr. john Kenworthy and world famous PGA golf teaching professionals, we use the game of golf as classroom and metaphor.

In this customised half-day program, participants learn and develop their own leadership and management capabilities through a unique, powerful and enjoyable golfing challenge. Participants do not need to be a golfer to fully participate in these events, even if they have never lifted a club before – if they know who Tiger Woods is, that is enough. Most groups participating have a mixture of some golfers with mostly non-golfers. Whatever the make-up of the group, we have fully accredited and certified PGA golf professionals to teach you the basics or improve your technical ability, so that you can fully participate and enjoy this unique and enjoyable learning experience.In this programme, the focus is on Communication and Influence as a key process of leadership.

Before the non-golfers amongst you panic!
We know! Some of you are golfers, many are not. We’ve designed this program so that you can all fully participate and enjoy this unique learning experience. Our golf professionals will be teaching you the basics or helping you improve your current golfing ability and all of you will be developing your leadership capabilities through the facilitation of Dr. John Kenworthy, the author and creator of GAINMORE^TM Golf.

The outcome

After this training program, participants:
• Understand the affect and effect of continuous change
• Realise ways of handling change for yourself
• Are proficient in helping and leading others to change
• Know the importance of effectively communicating outcomes and goals
• Are able to motivate yourself and others to change behaviours and work patterns
• Value the importance of continuous improvement to achieve goals

The outline of the half-day: